SantaFest is a series of fundraising events that bring together Christmas spirit, fun and charity on a range of events to cater for everyone. Evolving from the world famous Santa Claus Pub Crawl for Charity, SantaFest also includes SantaFest Christmas Carols and SantaFest Cinema. All events aim to raise funds to be distributed amongst local charities – including the First Floor Program (managed by the Salvation Army) and The Disability Trust.
WISDOM developed the SantaFest series of logos for each of the events, giving the wholistic Brand a feel-good, professional identity.